November is the March of Dimes Prematurity Awareness Month®

Learn More About Raising Awareness in your Community

November is Prematurity Awareness Month®, and when March of Dimes and its more than 50 international partners turns the world’s attention to the serious problem of premature birth.

Premature birth (before 37 weeks of pregnancy) is the No. 1 killer of babies, and the leading cause of death of children under age 5 around the world. In the United States, about 380,000 babies are born too soon each year – that’s 1 in 10. The premature birth rate in our country is higher than most other high-resource nations.

Babies who survive an early birth often face serious and lifelong health problems; including breathing problems, jaundice, vision loss, cerebral palsy and intellectual delays.

There are so many challenges for these babies and their families from day one that tomorrow is a dream.

The March of Dimes has launched Give them tomorrow, a universal call to do something today to help moms and to save babies, while raising awareness about the fight against premature birth.

Here’s how YOU can help this November and on World Prematurity Day (Nov. 17):

SHOUT OUT: Share your baby’s first milestones at #babysfirst with our social community;

REACH OUT: Send message of hope to a family with a baby in the hospital newborn intensive care unit (NICU), and we’ll hand-deliver it;

HELP OUT: Engage/raise awareness during Prematurity Awareness Month and/or on World Prematurity Day on November 17.

• Go Purple!: Wear purple and/or light your home and/or office building in support of Prematurity Awareness Month andWorld Prematurity Day. Share the best and brightest ways you’re going purple in social media with the following official hashtags: #givethemtomorrow and #worldprematurityday.

• Add your voice and sign-up to automatically post a message of support and awareness of prematurity through your social media community on WPD.

• Change your profile picture by adding a WPD profile picture on Facebook and Twitter, helping to raise awareness without saying a word.

• Share the March of Dimes national social media posts throughout the month (Facebook, Twitter, Instagram), including the Premature Birth Report Card press release on Nov. 1.

• Attend/support Prematurity Awareness Month events in your area – contact your local market office for more information.

SOURCE: the March of Dimes